October 13, 2025
When respondents aren’t really respondents AI is everywhere — from writing emails and generating headlines to pretending to be your next best friend on social media. […]
November 10, 2025
“Can you just get us some quick insights?” It’s the modern researcher’s equivalent of “Can you make it quick?” at a fine-dining restaurant. You can — […]
July 9, 2025
Cybersecurity is critically important for any market research business due to the sensitive nature of the data we handle and the potential consequences of a security […]
July 9, 2025
Yes, it’s true, our special birthday has been a bit eclipsed by the election, but it’s still an exciting time for us as we celebrate becoming […]
August 2, 2025
As a women, research business leader, I feel that it’s important to mark International Women’s Day now, more than ever. A recent Ipsos Mori study, found […]
August 2, 2025
When I jumped on the Zing train 12 years ago and we symbolically launched on American Independence day, I had no idea I’d still be driving […]






