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When the opportunity presented itself to become part of the Zing team, it was an offer I felt I couldn’t turn down. Lisa and Paul are […]

This time last week, myself and Lisa took a day out of the office to attend the Event Marketing Summit (#EMS2014) at the Mermaid Theatre in […]

With two football fanatics on the Zing team, it was hardly surprising that thoughts of putting something back into our local community turned quickly to football […]

Firstly, Happy New Year and may 2015 bring much prosperity! Personally I’m not one for new years resolutions – why do so many resolutions require us […]

The AEO Marketing Forum always provides food for thought and this years’ forum was no exception. Held at the Crystal last Thursday the day kicked off […]

Much has been said and written about the power of benchmarking, comparing brand performance against a benchmark of other brands performance.  While I agree that this […]

It’s a pivotal year in the Ideal Home Shows more than 100 year history, with 2015 seeing the show return to Olympia for the first time […]

We are often asked what we do that free survey or DIY software can’t do. I could go on and on about this, but since DIY […]

Now I don’t claim to be Nate Silver with his predictive/analytical abilities but I have made reasonable living from working with data. So I feel duty […]